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Discover the artist within you and create the musical project that reflects who you are!
  • Accessible online via Google Meet & Classroom, you can attend the training from the comfort of your home.
  • Enjoy 18 hours of classes spread across 6 modules to gain a thorough understanding of the subject.
  • Join a private WhatsApp group exclusively for students, providing access to valuable coaching advice 7 days a week.
  • Receive personalized feedback with corrected assignments to help you progress throughout the training.
  • This comprehensive training covers all aspects, from mastering your voice to stage performance, equipping you with all the necessary skills.
  • Upon completion of the training, you will receive a certificate of achievement, acknowledging your newly acquired skills.
  • Candidates must be over 18 years old to be eligible for this training.
  • You also have the opportunity to enter into a co-production and distribution agreement with an experienced label, opening doors to a career in the music industry.
About the course
The training, summarized in 7 key points as below, is crucial.
  • Identify the artist that you are.
  • Craft your story to find and connect with your audience.
  • Extend your artistic identity to your upcoming compositions, visuals, photos, and videos.
  • Recognize your strengths and learn how to leverage them for your career.
  • Learn to build a strong team around you.
  • Advocate for your musical project with confidence.
  • Embrace the mindset of an artist in 2022 to navigate the jungle of the music industry successfully.
The "Artistic Identity" training is for artists looking to strengthen their careers and those who want to start with the right elements in hand. By the end of this training, you will have a keen sense of your creative identity using tools that will help you endure in the long run. These tools and reflections will be your constant inspiration for your sound, appearance, style, videos... all stemming from the artist that you are!

  • Gwen Thomas
About Gwen Thomas
"Gwen Thomas is a certified MVT vocal coach with a strong focus on artistic development and music production. Many artists have sought his expertise, including renowned figures such as Stevie Wonder, for whom he served as a backing vocalist during the 'At Last' tour. With over 10 years of experience, Gwen has assisted hundreds of artists worldwide in unlocking their vocal potential and discovering their artistic identity. Recognized in 2019 as the Best Jazz Artist in Africa at the All African Music Awards in Lagos (AFRIMA), his greatest desire is to help artists create authentic and impactful musical projects."
Vocal coach, music producer and trainer in artistic identity.
Training Content
Module 1: Understanding the voice: anatomy and functioning
Module 2: Musical and Visual Artistic Direction
Module 3: Personal Branding & Storytelling
Module 4: Music production chain & Teamwork
Module 5: Prepare and Succeed in Live Performance
Module 6: Being an Artist Today